Outdoor Living Brands continues to strengthen its portfolio with the addition of Superior Fence & Rail

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The acquisition of Superior Fence and Rail provides diversification opportunities for franchisees and offers additional home improvement services to their customers

December 21, 2021 // Franchising.com // Richmond, VA – Outdoor Living Brands recently announced the acquisition of Superior Fence & Rail, a national brand in the fencing category.

Superior Fence & Rail will join Outdoor Living Brands’ strong portfolio of home service franchises. This is the first acquisition by Outdoor Living Brands since the company was acquired by LYNX Franchising. LYNX is a portfolio company of MidOcean Partners, a private equity firm and active investor in the franchise industry.

Superior Fence & Rail is an outdoor living industry, specializing in fencing. Founded in 2001, Superior Fence & Rail has grown rapidly since franchising in 2017 with 36 locations across the country. Since 2019, system sales have tripled and more than doubled in the last 12 months alone.

“We are proud of the business we have built and now look forward to aligning ourselves with Outdoor Living Brands, LYNX Franchising and MidOcean Partners to help continue to grow the brand in the years to come.” said Zach Peyton, co-founder of Superior Fence & Rail. “The brand is well positioned to continue this momentum, with strong franchise unit economics, solid leadership, world-class customer satisfaction and a proven track record of growth and profitability.

Outdoor Living Brands is excited to add Superior Fence & Rail’s fencing service offerings, expanding their core design, construction, lighting, irrigation and maintenance service offerings. outdoor living environments for the enjoyment of families. Zach Peyton, co-founder of Superior Fence & Rail, will continue to lead the franchise system as brand president.

“As we’ve spent more time with Zach over the past few months, it’s become clear that we have a shared philosophy that a good franchise starts with a strong unit-level economy,” said Scott Zide, president. and COO of Outdoor Living Brands. “Zach has a ‘franchisee first’ mindset and will be an ideal cultural fit with the Outdoor Living Brands team. His passion for the business and the success of his franchisees is very evident, and we look forward to continuing. to emphasize this cheeky moving approach.”

Superior Fence & Rail installs over two million feet of fences each year.

SOURCE Fence and Railing

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