EFM Recruiting outlines the challenges of COVID-19 – and

Downingtown, Pa., April 20, 2022 (GLOBE NEWSWIRE) — Recruitment was launched in 2016, leveraging years of recruiting experience and an innovative search process that matched the best professionals at trade shows and experiential events nationwide with the companies that needed it. Not needed anymore.

Whether EFM Recruiting places Global Event Directors, Event Producers, Executive Creative Directors, 3D Designers, Strategists or Account Managers, Erin Monahan and his team consistently place the most sought-after candidates into the industry’s leading agencies and brands, enabling them to build, design and produce the world’s best events, meetings, trade show booths, experiential activations and more.

By any measure, EFM Recruiting was experiencing unprecedented success – and growing every year. Then in March 2020, as founder and president Erin Monahan explains, everything changed.
“When the pandemic hit, the whole industry changed within weeks,” Monahan says, “everything was shut down.”

The nationwide shutdowns have been particularly difficult for the events industry – events around the world were being postponed indefinitely or completely canceled and these cancellations have become a harsh reality for event professionals. The COVID-19 pandemic has strongly affected global events, highlighting the need for careful thinking about the future of the industry. Event organizers have had to quickly adopt new delivery models, either choosing to go entirely virtual or opting for hybrid solutions. In addition to uncertainty, the crisis has also triggered profound, and potentially lasting, changes in production and consumption patterns.
“In some situations, I had offers to candidates that needed to be pulled, and some candidates that I had just hired with certain clients were terminated a week later,” Monahan says. “It was quite devastating.”

With the entire events industry shut down and no end in sight, EFM Recruiting had to get creative. Fortunately, Monahan was able to turn what could have been a major setback into new opportunities for herself and others.

“Many of my clients have started selling digital or virtual services, and some have even started selling physical Covid security infrastructure, like acrylic barriers and personal protective equipment. I placed candidates in virtual and digital roles, but I had many candidates calling out to me for help, and I didn’t have enough open roles to place people in. It wasn’t until June 2021 that things started to pick up again, however, between the Delta and Omicron variants, the event industry continued to take a hit. It has been much slower to return to any kind of normalcy than anyone anticipated or hoped for. Although concerts and outdoor events are in full swing.

The impact on events

People want events. After so much time spent in isolation and a lot of remote work, the need and desire for in-person events is stronger than ever. Monahan shares 4 insights into the trends she sees and how this pandemic has changed her industry.

1. UNIT: “I am grateful that this pandemic has shone a light on the unity within our industry. We have been realigned on a common goal. Everyone I spoke to over the past two years felt like we We had been through this collective trauma together and we seemed to bond. I saw the industry of event professionals come together when it was most needed. This focus on unity and how we can help others in our industry is something that I hope will last long after this is over. We are all part of the same tribe and there is more to be gained from working collectively than going through this alone.

2. BURNOUT: “The Great Quit has affected the events industry. One thing I hear over and over again is that candidates no longer want to work 80 hour weeks. In a wide variety of industries, workers have quit their mass employment in what has been called The big resignation. It’s not just a question of money anymore. Workers around the world have higher expectations in their roles and are looking for companies that value personal well-being, mental health and maintaining a healthy work-life balance. As in many other industries, finding and retaining talent will impact events in 2022. Lack of staff is one of the main challenges facing event professionals and staffing shortages in the industry. he industry has left many people in the events feeling burnt out, with some ready to move on to a new industry altogether. I’ve had many conversations with candidates who told me they were burnt out and overstretched, that they weren’t getting the personal or professional support they needed from their superiors or organizations. If you want to retain your best talent, companies need to give potential employees good reasons to work with you, and even better reasons to stay. »

3. RISE OF REMOTE WORK: “I’m not saying anything new here, but – the rise of remote work is here. The current trend is definitely towards remote working, or at the very least, hybrid working. Before that, many of these jobs were not offered remotely. I see candidates easily recruited elsewhere if their current company does not offer them the possibility of working remotely, if it is possible to do their work remotely.

4. EXODUS OF SKILLED TALENTS: “While some planned to return to events as soon as they could, and did, others left for good. As a result of the pandemic, many long-serving professionals left the industry at seeking new opportunities, and the extent of the exodus remains to be seen.
“I estimate that at least 20% of talent went to other industries because they had to during the pandemic, they couldn’t wait for events to come back. And some also took early retirement. So it’s hard to find a lot of specialized talent now,” says Monahan. “There is a shortage of talent for certain positions. Especially candidates in trades such as project managers who know manufacturing. Skilled account managers for trade shows, CAD designers. »

And after?

For EFM Recruiting, the new challenge will be to find the best candidates to create these exciting new events.
“There are always people who want to work in events because they are exciting,” says Monahan, “I think there is definitely room for new talent, but the biggest challenges are always knowing how to train new talents, the new challenges of personal remote integration and also now how to manage work-life balance during events.

About EFM Recruitment

EFM Recruiting was founded in 2016 by Erin Monahan. They are dedicated to connecting creative talent with businesses across the country for experiential events, trade shows, and other live experiences. Through EFM Recruiting, Erin partners with employers large and small to recruit and place high performing event and marketing professionals. Engaging in both temporary (contracts) and permanent (direct hire) placements and having worked in talent acquisition for over a decade, she seamlessly guides the entire recruiting lifecycle, from requirements gathering to integration.

After earning an MBA in Human Resource Management, Erin began her recruiting career at the William Morris agency, sourcing and placing candidates for their prestigious “Agent Trainee Program”. After learning the ropes, she wanted to catch bigger fish, so she moved on to Talent Buyer at Nederlander Concerts where she recruited domestic artists for award-winning venues. After Nederlander, she joined Sparks as Corporate Recruiter. As part of their internal expansion, she led the recruitment of national exhibition, event and design professionals.
“From Sparks, she knew I had found my niche! I fell in love with the marketing and events industry and felt comfortable recruiting creative teams. After working at Crawford Group, where I placed marketing and event consultants for tech companies in Silicon Valley, I decided I could better serve clients by branching out on my own,” explained Erin. “Thus, EFM Recruiting was born.”

To learn more about EFM Recruiting, please visit www.efmrecruiting.com.

Contact information:
Erin Monahan

[email protected]